Privacy Policy

Glazoo BV, located at Emiel Banningstraat 10, 2000 Antwerp (company number 0763.450.772), processes your personal data in accordance with this privacy statement.

For any questions or comments regarding our privacy policy, please contact us at info@glazoo.be.

Personal data we collect

Glazoo BV collects and processes the following personal data to manage customer accounts and orders, including customer administration, order/delivery tracking, billing, and sending marketing or personalized advertising:

Browse Data (without registration): Your IP address and Browse behavior.
Newsletter Subscription: Your name, first name, and email address.
Account Registration: Your name, first name, email address, phone number, address, zip code, city, and country.
Order Placement: Your name, first name, email address, phone number, address, zip code, city, country, prescription details, purchase history, and any complaint/comment notes.
Cookies: Functional and non-functional cookies. Please refer to our separate Cookie Policy for detailed information on cookie usage.

Important Note for Minors: Visitors to our website under 16 years old may only provide personal data with permission from a legal representative who has reviewed this Privacy Policy.

How we use your data (Processing Purposes)

Your personal data is used exclusively for the following purposes:

Order Fulfillment & Billing: We use your data to deliver and invoice our products and services, process orders, and keep you updated on their progress. This processing is necessary to fulfill our agreement with you.
Website & Service Improvement: We analyze data about website usage to continuously improve our services, website, and applications. This is based on Glazoo BV's legitimate interest in enhancing user experience.
Direct Marketing: With your explicit prior consent, we use your data to send you direct marketing, newsletters, and promotions. As part of our marketing, we use profiling, which is automated data processing that analyzes your personal aspects to predict preferences, interests, and behavior.
Cookies for Customization: We use cookies for purely technical functionality to ensure the website operates correctly and is optimized. Additionally, with your explicit prior consent, we use cookies that track your Browse behavior to offer customized content and advertisements.
Legal Compliance: We may share personal data with authorities if required by a legal obligation or for the performance of a public law task.

Direct Marketing

We will only use your personal data for direct marketing, newsletters, and promotions with your explicit prior consent. You always have the right to object to receiving direct marketing or commercial communications. For example, every promotional email includes an unsubscribe link at the bottom, allowing you to easily opt out.

Data sharing with third parties

Your personal data will not be transferred to third parties unless those third parties are contractually bound to Glazoo BV, or are acting on our behalf or as subcontractors to achieve the stated purposes (e.g., partners assisting with product or service delivery). Their access to your data is limited to what's necessary for their specific task.

Glazoo BV always requires its subcontractors to implement the necessary organizational and technical security measures to protect personal data and ensure its strict confidentiality. Glazoo BV is not liable for how third parties use your data if it falls outside these agreed terms.

Data retention period

Personal data processed for customer management will be kept only for the period necessary to comply with legal requirements, including accounting obligations.

Medical Data: Data processed under the Medical Treatment Agreement Act (e.g., eye test results) is retained for a legal period of 15 years.
Tax Documents: Tax-related documents (e.g., invoices) are subject to a statutory retention period of 7 years.

Your rights regarding personal data

As a customer, you have the right to:

Access your personal data at any time.
Correct, supplement, or change your data if it's incorrect or incomplete.
Delete your data.
Restrict the processing of your data.
Object to the processing of your personal data based on legitimate interests (Article 6.1 (f)), including profiling based on those provisions.
Receive a copy of your personal data in a structured, common, and machine-readable format, and have this data transferred to another company (data portability).

To exercise any of these rights, please:

Adjust the settings within your customer account directly; and/or
Send an email to info@glazoo.be; and/or
Send a letter to Glazoo BV, Emiel Banningstraat 10, 2000 Antwerp.

Filing a complaint

If you have a complaint regarding our data processing, you have the right to file it with the Belgian Data Protection Authority (Drukpersstraat 35, 1000 Brussels - commission@privacycommission.be).

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